What is the state of the American traveler? A few trends that I heard at the annual ETC conference in Orlando.
I spent this weekend at the annual conference put on by the Educational Travel Community (ETC), a place where tour operators and destinations can connect with universities and other entities that offer learning vacations for their alumni. If you’re like me, you’ve probably seen trips like this advertised in the back of your alumni magazine. This conference […]
B-b-b-b-Butt Drugs! How a viral video for a small-town pharmacy has increased tourism in tiny Corydon, Indiana.
So what do you do when you run a small-town pharmacy with a name that instantly inspires smirks and giggles? If you’re Katie Butt, the third-generation owner of Butt Drugs in Corydon, Indiana, you embrace the joke – and allow masters of viral video to come in and make a commercial. Rhett & Link, a […]